If you happen to be in the vicinity of Shanghai, China, you might want to check out Dell’s new flagship “Experience Store” which launched last week. According to the Direct2Dell blog site, the “new store provides a single location where our consumers can truly discover, try and buy Dell products and enjoy the fun of self expression.”

Sounds a bit like an Apple retail store eh?

The article continues:

“The Dell Experience store showcases the entire Dell consumer product portfolio and delivers “over-the-counter personalization”, allowing customers to design every aspect of their PC.”

To accomplish this “personalization”, the Experience Store comes with a “build-to-order bar” where you’ll be able to interact with Dell sales folks who will help you customize/personalize your own system.

Oh and one more thing – gamers will love the new Alienware zone where they will be able to test out their “competitive skills” on M17x systems. Expect other Alienware systems to be on hand to try out too… gaming to the max (at least according to Dell).

The Experience Store is located on the first floor of the newly opened Buynow II electronics center at Cao Xi Road and Zhao Jia Bang Road.

Waiting for one of those stores to open up here in the US!

[Check it out]

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