Sony’s new 11 inch OLED TV (XEL-1) is now available for purchase at the SonyStyle website. Things you need to know about the new “Organic Panel” TV – it measures 11 inches diagonally; it’s incredibly beautiful; and.. it’s incredibly expensive at $2499.99. Yes.. you read me correct – $2499.99.

AND.. I’m not kidding when I say this display is beautiful. Actually it’s gorgeous. We saw the displays at CES 2009 and colors absolutely pop out from the display. If they were only cheaper and larger..

Here’s the lowdown on the specs:

• Measures 3mm thin
• 1,000,000:1 contrast ratio
• Sony Super Top Emission technology intensifies brightness and efficiency
• 105 percent of the NTSC color space
• Fast response time
• High brightness
• Consumes 40 percent less power than conventional 20 inch LCD panels
• 960 x 540 resolution with the same pixel density as a 40 inch 1080p LCD TV
• Dolby Digital support
• 1 optical audio input, 2 HDMI inputs with support for 1080p/60, 1 RF connector
• Memory Stick media slot

Yup – a very sweet display indeed. However, let’s be real for a second here. Despite the gorgeous screen, we certainly can’t recommend this display to anyone right now – simply because the price is just way too high (unless of course money is no object to you). Give it a few years though. OLED displays will slowly come down to earth as manufacturers figure out how to make larger displays at lower costs.

I’ll end things off with pictures that we took of the display at CES 2009. Again – these stills don’t fully express how beautiful the panels really are. OLEDs are our future!

Here are pictures of larger OLED display from Sony (prototypes of course)

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