Many of you may not have realized this but Warner Home Video actually released “Superman Returns” on DVD in China – months before the planned release on home video here in the US and the rest of the world. Why would they release the movie so much earlier in China? To combat the rampent piracy that exists in that country. Despite the early release of the movie by Warner Home Video, bootleg copies of “Superman Returns” can still be found – usually selling for much less than the real deal and often providing very good video quality.

Superman Returns will not be released here in the US until Nov.28th at a retail price of $28.98 for the single disc edition and $34.99 for the two disc edition. Yet if you happen to be in China, you can purchase the single disc edition for roughly $1.75 and the two disc edition for roughly $2.75. But those darn pirates keep undercutting these prices with pirated versions going for $1.25. Hard to beat that eh? Movie studios hope that by giving consumers an earlier choice between pirated videos and legitimate videos, they will choose the legitimate ones which are a tad more expensive but offer better picture quality and additional content.

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