First came the fireplace plasma popup furniture item, now comes the Selwyn Furniture Collection from the folks at Zobo. The Selwyn Furniture Collection consists of a plasma pop-up TV cabinet and matching end table for audio/video components.

The cabinet measures 20 inches deep and 36 inches tall which makes it one of the smallest units out in the market. You’ll be able to house flat panel televisions up to 50 inches wide inside this cabinet and have them pop right out. Powering this cabinet are four ultra quiet motors and eight gears which help to automatically raise and lower the television set.

The TV cabinet also features storage for DVD/VHS/CD media in the front. What about A/V equipment you ask? You can place them in the matching Selwyn End Table. The Selwyn Furniture Collection is available in two colors – Pecan and Black Walnut.

So how much does all this cost? A whopping $2499! But then again – if you can afford a nice high end plasma screen – you could afford this collection right?

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Zobo Launches Plasma Pop-Up TV Furniture Collection

CHARLOTTE, N.C. –(Business Wire)– March 6, 2006 Zobo, a multi-channel retailer and importer of high-quality home theater products, today launched its Selwyn Furniture Collection with a plasma pop-up TV cabinet and matching end table for audio/video components. The Selwyn Plasma Pop-up TV cabinet’s sculpted front and slim profile is a first in a growing market that is filled with otherwise boxy designs.

At only 20 inch deep and 36 inch tall, Zobo’s Selwyn Plasma Pop-up TV cabinet is the smallest unit of its type on the market. The pop-up plasma TV furniture houses flat-panel televisions up to 50 inches wide.

The Selwyn Plasma pop-up TV furniture features a lift mechanism with a rack-and-pinion design that utilizes four ultra-quiet motors and eight gears for industry-leading reliability. The lift automatically raises and lowers when the television turns on and off. A safety pressure sensor detects obstructions in the lift’s path and causes it to reverse direction if there is a problem.

A built-in infrared (IR) repeating system enables any television remote control to power on the television even when it is down inside the pop-up TV cabinet. The unit also ships with a radio-frequency (RF) remote control for manually raising and lowering the lift.

While the Selwyn Plasma TV Pop-Up Cabinet features DVD/VHS/CD storage in the front, the matching Selwyn End Table provides housing for audio/video components such as DVD players, surround sound receivers and digital satellite/cable boxes.

The Selwyn End Table is designed with an adjustable base that gives homeowners the flexibility to route power and audio/video cables out the sides or back. The end table is also constructed with hidden vents to ensure the enclosed electronics do not overheat.

The Selwyn Plasma TV Pop-Up Cabinet and the matching Selwyn End Table come in two durable finishes: Pecan and Black Walnut. Both finishes feature antiquing with subtle distressing.

The Selwyn Plasma Pop-up Cabinet and Selwyn End Table are sold online at http://www.zobo.tv and at the Zobo.tv retail store at Carolina Place Mall in Pineville, NC. Zobo began shipping pre-sold products to customers today.

About Zobo

Zobo is a Charlotte, NC, based importer and multi-channel retailer of high-quality home theater products. The products are sold through its Zobo Home Theater retail stores and online at http://www.ZoboTV.com. The company began in 1999 and includes operations in Charlotte, NC, Conover, NC and Shenzhen, China.

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