More good news to iPod video and Sony PSP owners out there. In order to address the growing need for consumer level video management and conversion tools, Pinnacle Systems has announced solution products that allow mobile device owners to easily manage and transfer content from their PC to their portable device (such as the PSP and the iPod video). The new Pinnacle Systems software lineup consists of Mobile Media Maker and Mobile Media Manager.

Mobile Media Maker is a simple application that allows consumers to convert video files to iPod and PSP compatible formts.

Mobile Media Manager is an integrated application which helps convert and transfer media files to PSP, iPods, or DVDs. The Mobile Media Manager will help you organize your photos, music, audio, and video files and even create playlists.

You can expect these new products to come out in April with the Mobile Media Maker selling for $29 and the Mobile Media Manager selling for $49.

 

Pinnacle Systems Launches New Mobile Media Product Line; New Line Offers Fast and Easy Way for Consumers to Enjoy Videos on the Go
TEWKSBURY, Mass. –(Business Wire)– March 1, 2006 Avid Technology, Inc. (NASDAQ: AVID) today announced that its consumer division, Pinnacle Systems, has introduced new software solutions that allow mobile device owners to easily manage and transfer rich media content from their personal computer to their favorite portable device, including Sony PlayStation Portable (PSP) and Apple Video iPod. With the new Mobile Media line, consumers can take full advantage of their digital video content by converting their movies, TV shows and other media files to a playable format compatible with personal portable devices.

“Mobile devices are emerging rapidly to offer consumers a wide variety of digital entertainment options, including games, photos, music and video. At the same time, the market is lacking simple, integrated applications that can manage, transcode and transfer all of this content to PSP and iPod devices,” said Jeff Hastings, general manager for Pinnacle Systems. “Our new Mobile Media Maker and Mobile Media Manager software products solve these problems, allowing virtually anyone to upload video and other media files to PSPs or iPods with great ease.”

Pinnacle’s new Mobile Media line helps users easily move digital content between devices so they can take their favorite movies, TV shows or photos anywhere they go. The new products in the Mobile Media line include:

– Mobile Media Maker – A simple and easy application that allows consumers to convert video files to iPod and PSP compatible formats.

– Mobile Media Manager – An integrated application that helps convert and transfer media files to PSPs, iPods or DVDs. With this solution, customers can easily organize their photos, music, audio, and video and create playlists.

Pricing and Availability

Pinnacle’s Mobile Media products are expected to be available worldwide at the end of April 2006 through the Pinnacle Systems website (http://www.pinnaclesys.com) and at major retailers such as Best Buy, Circuit City, CompUSA, and Fry’s Electronics. The Mobile Media line is also expected to be available at e-tailers such as Amazon.com, Dell.com and TigerDirect.com. Product prices begin at the USMSRP of $29 for Mobile Media Maker, and $49 for Mobile Media Manager.

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